场景与国民舒适物构建：一个概念演进的分析视角

doi:10.12054/lydk.bisu.211

旅游导刊 ›› 2022, Vol. 6 ›› Issue (5): 28-49.DOI: 10.12054/lydk.bisu.211

场景与国民舒适物构建：一个概念演进的分析视角

薛雨萌¹^,², 周永博¹^,²(), 李东晔¹^,²

1.苏州大学中国特色城镇化研究中心江苏苏州 215006
2.苏州大学社会学院旅游管理系江苏苏州 215123

收稿日期:2021-11-21 修回日期:2022-06-17 出版日期:2022-10-30 发布日期:2022-11-08
通讯作者: 周永博（1982— ）,男,山东临沂人,博士,苏州大学社会学院教授、博士生导师,研究方向：文化旅游场景、地方品牌化、目的地形象、旅游整合营销传播、遗产旅游景观。E-mail： zhyb@live.cn
作者简介:薛雨萌（1998— ）,女,江苏淮安人,苏州大学社会学院硕士研究生,研究方向：文化旅游、旅游体验。
李东晔（1995— ）,女,黑龙江北安人,苏州大学社会学院博士研究生,研究方向：旅游地理。
基金资助:
本研究受国家自然科学基金面上项目“基于旅游地理想象与游客情感体验的大运河‘城河共生’场景重构”(42071193);苏州大学新型城镇化与社会治理协同创新中心研究项目、江苏省“333高层次人才培养工程”项目、苏州大学文旅融合场景数字化整合传播交叉研究团队项目资助；本研究亦为东吴智库文化和旅游融合发展研究中心、苏州大学—广益家艺小镇地方品牌化协同创新中心研究成果。

The Construction of Scenes and National Amenities: An Analytical Perspective on Conceptual Transformation

XUE Yumeng¹^,², ZHOU Yongbo¹^,²(), LI Dongye¹^,²

1. Centre for Chinese Urbanization Studies, Soochow University, Suzhou 215006, China
2. School of Social Science, Soochow University, Suzhou 215123, China

Received:2021-11-21 Revised:2022-06-17 Online:2022-10-30 Published:2022-11-08

摘要/Abstract

摘要：

舒适物与场景是特定时代语境的产物,与主流价值观念存在深刻的联系。在社会价值观念变迁过程中,人们对舒适物内涵的理解也处在流变与生成之中。为了剖析变迁的社会动力与价值观念生产过程,本文对舒适物这一文化形式的生成特征进行解构,分析由需求伴生的舒适物生成中的“回归自然舒适物”“消费类舒适物盛行”和“迈向后工业时代的场景与舒适物”等主流演变趋势,旨在为中国语境的场景与国民舒适物发展提供思考及建议。本文认为,后工业化时代是见证城市规划者、设计者、创意文化工作者联合创造的时代,他们将共同致力于将文化创意、艺术审美等要素注入人们的日常社会生活。构建场景与国民舒适物不应只是基础设施的搭建与组合,还需融合美学、文化等要素,重视审美之于人的完整性的重要意义。

关键词: 舒适物, 国民舒适物, 场景, 社会价值观, 旅游研究

Abstract:

Amenities and scenes are the products of specific times and have an intrinsic relation with mainstream values. With the change in social values, the understanding of amenities is also changing and being replaced with new ideas. To dissect social dynamics and the process of value formation, this paper deconstructs the generative characteristics of amenities as a form of culture, analyzing the trends of returning to natural amenities, prevalence of consumer amenities, and scenes and amenities in the post-industrial age as amenities transform in response to changing demand. The primary aim of this paper is to provide insights and advice for the development of scenes and national amenities in the Chinese context. The upcoming post-industrial era will witness the joint efforts of planners, designers, and creative workers in their endeavor to inject cultural creativity and artistic aesthetics into people’s daily lives. Creating scenes and amenities should not be limited merely to the construction of a combination of infrastructures, and elements such as aesthetics and culture should also be incorporated, with importance being attached to aesthetics as a part of human integrity.

Key words: amenities, Chinese national amenities, scenes, social values, tourism research

中图分类号:

薛雨萌, 周永博, 李东晔. 场景与国民舒适物构建：一个概念演进的分析视角[J]. 旅游导刊, 2022, 6(5): 28-49.

XUE Yumeng, ZHOU Yongbo, LI Dongye. The Construction of Scenes and National Amenities: An Analytical Perspective on Conceptual Transformation[J]. Tourism and Hospitality Prospects, 2022, 6(5): 28-49.

图/表 3

图1 舒适物基本构成

Fig.1 Basic components of amenities

图2 价值流变与舒适需求演进机制

Fig. 2 Evolution mechanism of value flowing deformation and amenities demand

表1 与舒适需求相关的中西方文化差异

Tab.1 Cultural differences concerning amenities demand between China and western countries

	西方 Western countries	中国 China
文化传统 Cultural traditions	新教伦理,理性主义	儒道文化,以和为贵
文化基因 Cultural genes	海洋文明	农耕文明
文化观念 Cultural concepts	个性与自我意识	人情与宗族意识

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场景与国民舒适物构建：一个概念演进的分析视角

The Construction of Scenes and National Amenities: An Analytical Perspective on Conceptual Transformation

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