基于文献计量的美食节庆研究综述与展望

doi:10.12054/lydk.bisu.252

旅游导刊 ›› 2025, Vol. 9 ›› Issue (1): 97-129.DOI: 10.12054/lydk.bisu.252

• 综述论文 • 上一篇

基于文献计量的美食节庆研究综述与展望

周瑜¹^,², 侯平平³()

1.南充文化旅游职业学院旅游系四川阆中 637400
2.澳门旅游大学创意旅游与智慧科技学院澳门 999078
3.浙大城市学院国际文化旅游学院浙江杭州 310015

收稿日期:2023-02-07 修回日期:2024-11-11 出版日期:2025-02-28 发布日期:2025-03-07
通讯作者: 侯平平（1989—），女，安徽阜阳人，浙大城市学院国际文化旅游学院讲师，研究方向为旅游企业管理、旅游者行为，E-mail: 742373530@qq.com。
作者简介:周瑜（1985—），男，湖北仙桃人，南充文化旅游职业学院旅游系讲师，研究方向为旅游饮食消费、特殊兴趣旅游、美食旅游。
基金资助:
浙大城市学院国际文化旅游学院2023年度科研成果培育项目“社会支持视角下老年人旅游参与研究”;南充文化旅游职业学院2023年度校级课题“基于定性元分析的旅游饮食体验研究”(NCWL2023B003)

Progress and Prospects in Food Festivals : A Bibliometric Review of Literature

ZHOU Yu¹^,², HOU Pingping³()

1. Tourism Department, Nanchong Vocational College of Culture and Tourism, Langzhong 637400, China
2. Faculty of Creative Tourism and Intelligent Technologies, Macao University of Tourism, Macao 999078, China
3. International School of Cultural Tourism，Hangzhou City University, Hangzhou 310015, China

Received:2023-02-07 Revised:2024-11-11 Online:2025-02-28 Published:2025-03-07

摘要/Abstract

摘要：

美食节庆是节事旅游和美食旅游的重要组成部分和表现形式，相较于蓬勃发展的美食节庆产业，学术界对美食节庆的理论研究成果相对零散且未形成体系。鉴于此，本研究基于1997—2023年收录在Web of Science数据库中的美食节庆研究成果，采用文献计量法和内容分析法对该领域的国内外相关研究成果进行系统梳理。研究发现，美食节庆研究可以划分为美食节庆参与者动机与类型、美食节庆参与者满意度、美食节庆的作用和影响3个主题集群，并在不同时间段呈现出不同发展脉络。本文还采用基于框架的系统性述评方法，对美食节庆研究成果进行创新性整合，基于理论-情境-方法框架和前因-决策-结果框架阐释现有成果并勾勒出结构化视图，最后提出未来研究方向。

关键词: 美食节庆; 文献计量; 美食旅游; 节事旅游

Abstract:

Food festivals are important components and manifestation of festival and food tourism. However, compared with the booming food festival industry, theoretical research on food festivals is relatively scattered and lacks a cohesive system. To address this gap, this study analyzed 112 research articles on food festivals indexed in the WoS database from 1997 to 2023, and used bibliometric and content analysis methods to systematically review relevant domestic and foreign research results. The findings indicate that research on food festivals can be divided into three clusters: motivations and types of food festival participants, satisfaction of food festival participants, and the roles and impacts of food festivals. The results also present a development trajectory of different time periods. Using a framework-based systematic review, an innovative integration of research results on food festivals was conducted. Based on the theories, contexts, and methods framework, as well as the antecedents, decisions, and outcomes framework, existing research results were explained, and a structured view was outlined.

Keywords: food festivals; bibliometrics; food tourism; festival tourism

中图分类号:

周瑜, 侯平平. 基于文献计量的美食节庆研究综述与展望[J]. 旅游导刊, 2025, 9(1): 97-129.

ZHOU Yu, HOU Pingping. Progress and Prospects in Food Festivals : A Bibliometric Review of Literature[J]. Tourism and Hospitality Prospects, 2025, 9(1): 97-129.

图/表 7

参考文献 151

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代表性文献 Representative literature	概念 Definition
Lewis,1997	美食节庆是以食物为中心而举办的一项文化活动。
Everett & Aitchison,2007	美食节庆不仅提供食物，还推广区域/地方特色美食来吸引参与者。
杜莉,2008	美食节庆是一种以制作、展示、品尝美食为主要内容的节庆活动。
Smith & Xiao,2008	美食节庆是以饮食为主题的庆典活动，可以让旅游者在安全的地方尽情品尝新颖特别的食物，切身感受地方文化，是美食旅游最主要的表现形式之一。
Lee & Arcodia,2011	美食节庆以美食为特色，真正突出了区域/地方特色美食。
Wan & Chan,2013	美食节庆的特色不仅在于食物的多样性，更在于各种各样的活动，包括烹饪技术、示范表演、家庭友好型娱乐、现场表演、啤酒比赛等。
Su & So,2013	节庆是一种特定的旅游形式，通常由经营者创造，以饮食和烹饪为主题的节庆被定义为美食节庆。
Getz & Robinson,2014	美食节庆是一个涵盖娱乐、享乐主义、消费和家庭娱乐的活动。
Lee K Y & Lee H,2019	美食节庆是一个为参与者提供各种各样参与项目的典型节庆活动。
Vesci & Botti,2019	美食节庆是一个公共的主题庆祝活动，通常由市政当局（或县政府）或非营利组织直接安排，基于农村地区或小城镇，围绕啤酒、葡萄酒、肉类产品、海鲜、当地菜肴或特定蔬菜而建立，目的在于吸引游客，特别是来自城市周边的游客，持续时间通常是3到7天。

代表性文献 Representative literature	概念 Definition
Lewis,1997	美食节庆是以食物为中心而举办的一项文化活动。
Everett & Aitchison,2007	美食节庆不仅提供食物，还推广区域/地方特色美食来吸引参与者。
杜莉,2008	美食节庆是一种以制作、展示、品尝美食为主要内容的节庆活动。
Smith & Xiao,2008	美食节庆是以饮食为主题的庆典活动，可以让旅游者在安全的地方尽情品尝新颖特别的食物，切身感受地方文化，是美食旅游最主要的表现形式之一。
Lee & Arcodia,2011	美食节庆以美食为特色，真正突出了区域/地方特色美食。
Wan & Chan,2013	美食节庆的特色不仅在于食物的多样性，更在于各种各样的活动，包括烹饪技术、示范表演、家庭友好型娱乐、现场表演、啤酒比赛等。
Su & So,2013	节庆是一种特定的旅游形式，通常由经营者创造，以饮食和烹饪为主题的节庆被定义为美食节庆。
Getz & Robinson,2014	美食节庆是一个涵盖娱乐、享乐主义、消费和家庭娱乐的活动。
Lee K Y & Lee H,2019	美食节庆是一个为参与者提供各种各样参与项目的典型节庆活动。
Vesci & Botti,2019	美食节庆是一个公共的主题庆祝活动，通常由市政当局（或县政府）或非营利组织直接安排，基于农村地区或小城镇，围绕啤酒、葡萄酒、肉类产品、海鲜、当地菜肴或特定蔬菜而建立，目的在于吸引游客，特别是来自城市周边的游客，持续时间通常是3到7天。

理论基础 Theoretical foundation	理论应用 Theoretical application	代表性文献 Representative literature
计划行为理论 Theory of planned behavior	基于计划行为理论，构建美食节庆旅游者的行为模型，探究其行为意向和行为态度	Ahn & Petrick（2016）；Vesci & Botti（2019）；Hsu （2021）
刺激-机体-响应框架 Stimulus-organism-response framework	基于刺激-机体-响应框架，探究美食节庆情境下参与者的情感、节庆场景、体验价值、满意度、顾客愉悦、行为意向、忠诚度等变量之间的关系	Marzuki & Nunkoo,et al.（2023）
态度理论 Attitudinal theory	基于态度理论，探索美食节庆的体验质量、感知价值、满意度和行为意向之间的关系，以及节庆属性对旅游者整体体验、满意度和重游意向的影响	Ineson & Kim,et al.（2015）
服务质量模型 SERVQUAL model	基于服务质量模型探索节庆质量、节庆价值、节庆体验、节庆满意度、地方依恋和目的地推荐意向、行为意向、感知价值之间的关系，以及节庆质量的维度是否影响感知价值	Petrick & Crompton（2007）；张涛（2010）；Culha（2020）
动机理论 Motivational theory	基于动机理论探索美食节庆旅游者的动机、市场细分等，并考察社会人口统计特征对旅游者动机的影响	Savinovic & Brown（2013）

理论基础 Theoretical foundation	理论应用 Theoretical application	代表性文献 Representative literature
计划行为理论 Theory of planned behavior	基于计划行为理论，构建美食节庆旅游者的行为模型，探究其行为意向和行为态度	Ahn & Petrick（2016）；Vesci & Botti（2019）；Hsu （2021）
刺激-机体-响应框架 Stimulus-organism-response framework	基于刺激-机体-响应框架，探究美食节庆情境下参与者的情感、节庆场景、体验价值、满意度、顾客愉悦、行为意向、忠诚度等变量之间的关系	Marzuki & Nunkoo,et al.（2023）
态度理论 Attitudinal theory	基于态度理论，探索美食节庆的体验质量、感知价值、满意度和行为意向之间的关系，以及节庆属性对旅游者整体体验、满意度和重游意向的影响	Ineson & Kim,et al.（2015）
服务质量模型 SERVQUAL model	基于服务质量模型探索节庆质量、节庆价值、节庆体验、节庆满意度、地方依恋和目的地推荐意向、行为意向、感知价值之间的关系，以及节庆质量的维度是否影响感知价值	Petrick & Crompton（2007）；张涛（2010）；Culha（2020）
动机理论 Motivational theory	基于动机理论探索美食节庆旅游者的动机、市场细分等，并考察社会人口统计特征对旅游者动机的影响	Savinovic & Brown（2013）

主要类别 Main category	统计数据（篇） Statistical data
研究类型 Research type	定量研究（89）、定性研究（28）、混合研究（3）
数据类型 Data type	结构化数据（87）、非结构化数据（27）、混合型数据（3）
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数据分析方法 Data analysis method	结构方程模型（44）、探索性因子分析（38）、验证性因子分析（29）、方差分析（25）、描述性统计分析（21）、回归分析（19）、内容分析法（9）、聚类分析（9）、扎根理论（6）、logit分析（3）、案例研究法（3）、判别分析（3）、IPA分析法（2）、民族志分析（2）、非参数检验（2）、相关分析（2）、地理信息系统（1）、费舍尔检验（1）、话语分析（1）、解释性方法（1）、决策树模型（1）、历史分析（1）、人种学分析（1）、神经网络模型（1）、史料分析（1）、投入产出模型（1）、系统比较分析（1）、隐喻分析（1）、支持向量机（1）
数据分析工具 Data analysis tool	SPSS（38）、AMOS（17）、LISREL（9）、SmartPLS（5）、Nvivo（3）、PRELIS（2）、Moment Structures Version（1）、SAS（1）、Smart（1）、STATA（1）、Excel（1）、Tableau Software（1）

基于文献计量的美食节庆研究综述与展望

Progress and Prospects in Food Festivals : A Bibliometric Review of Literature

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期刊名称 Journal title	发文量/篇 Number of publications	合计引用次数 Total citations
Sustainability	10	53
British Food Journal	6	75
Journal of Policy Research in Tourism，Leisure and Events	5	27
Event Management	4	15
Scandinavian Journal of Hospitality and Tourism	4	114
Asia Pacific Journal of Tourism Research	3	87
International Journal of Tourism Research	3	294
International Journal of Contemporary Hospitality Management	2	58
International Journal of Culture Tourism and Hospitality Research	2	27
International Journal of Event and Festival Management	2	13
Journal of Hospitality and Tourism Management	2	26
Journal of Vacation Marketing	2	23
Tourism Management	2	236
Tourism Management Perspectives	2	44

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