A New Exploration of the Ecotourism Concept and Ecological Principles of Mass Tourism Based on the Chinese Path to Modernization

doi:10.12054/lydk.bisu.312

Tourism and Hospitality Prospects ›› 2026, Vol. 10 ›› Issue (2): 20-41.DOI: 10.12054/lydk.bisu.312

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A New Exploration of the Ecotourism Concept and Ecological Principles of Mass Tourism Based on the Chinese Path to Modernization

HUANG Xijia¹, AO Wenkai²(), JIANG Xiaorong³, ZHONG Linsheng⁴

¹ School of Tourism, Nanchang University, Nanchang 330031, China
² School of Materials Science and Engineering, Xiangtan University, Xiangtan 411105, China
³ School of Marxism, Nanchang Normal University, Nanchang 330032, China
⁴ Institute of Geographic Sciences and Natural Resources Research, Chinese Academy of Sciences, Beijing 100101, China

Received:2025-09-05 Revised:2026-01-28 Online:2026-04-30 Published:2026-05-21

基于中国式现代化的生态旅游概念与大众旅游生态原则新探

黄细嘉¹, 敖文凯²(), 江小蓉³, 钟林生⁴

¹ 南昌大学旅游学院江西南昌 330031
² 湘潭大学材料科学与工程学院湖南湘潭 411105
³ 南昌师范学院马克思主义学院江西南昌 330032
⁴ 中国科学院地理科学与资源研究所北京 100101

通讯作者: 敖文凯（1998— ），男，江西新余人，硕士，湘潭大学材料科学与工程学院辅导员，研究方向为旅游经济与管理、教育经济与管理，E-mail：wenkai@xtu.edu.cn。
作者简介:黄细嘉（1962— ），男，江西九江人，博士，南昌大学旅游学院教授、博士生导师，研究方向为旅游经济与管理；
江小蓉（1976— ），女，江西宜春人，硕士，南昌师范学院马克思主义学院副教授，研究方向为旅游管理；
钟林生（1971— ），男，江西于都人，博士，中国科学院地理科学与资源研究所研究员、博士生导师，研究方向为生态旅游、旅游地理。
基金资助:
国家社会科学基金重大项目“革命老区‘红色文化+旅游’融合发展研究”(21&ZD178);江西省文化艺术科学规划招标重点项目“后疫情时代江西推进港澳青少年内地游学工作对策研究”(YG202111I)

Abstract

Abstract:

The theory of the Chinese path to modernization, characterized by five core features, provides theoretical guidance and clarifies the strategic positioning of tourism in the new era to promote high-quality economic development in China. As an imported concept, the definition and connotation of ecotourism require refinement and deeper contextualization to align with China’s unique patterns of localized development. Grounded in the theory of the Chinese path to modernization and the contemporary context, this study redefines ecotourism based on China’s national conditions and practical development as a landscape system centered on the fundamental pursuit of harmony between humanity and nature, guided by the core principles of respecting, revering, and protecting nature. This system integrates native natural landscapes and ecological environments, autochthonous natural-cultural ecosystems, and allochthonous restored and optimized environmental governance sites. Its developmental objectives include advancing public ecological education, achieving common prosperity for the people, promoting the coordinated development of material and spiritual civilization, and participating in global environmental governance. Additionally, this study proposes six ecological principles tailored to mass tourism: green development, conservation first, resource intensification, systemic optimization, environmental education, and ecology for the people. These principles provide a theoretical reference for academic research and industrial development in ecotourism in the new era.

Key words: Chinese path to modernization, ecotourism, mass tourism, ecological principles

摘要：

具有五大内涵特征的中国式现代化理论，为明确新时代旅游业在助推我国经济高质量发展中的战略定位，提供了理论指导并指明了发展方向。生态旅游概念作为一种舶来品，其定义及内涵需结合中国本土化生态旅游发展特征而作出调整和深化。本文基于中国式现代化理论和时代背景，结合我国基本国情和生态旅游发展具体实践，创新性阐述生态旅游概念定义：以人与自然和谐为根本追求，以尊重自然、敬畏自然和保护自然为核心原则，依托原生自然山水生态环境系统、自生自然-人文生态环境系统和他生改造恢复与优化的环境治理地等构成的景观体系，以推动大众生态教育、人民共同富裕、物质与精神文明协调发展、参与全球环境治理为发展目标的旅游业态。同时，本文提出了绿色发展、保护先行、资源集约、系统优化、环境教育、生态为民等6项适配大众旅游的生态原则，以期为新时代生态旅游学术研究与业态发展提供理论参考。

关键词: 中国式现代化, 生态旅游, 大众旅游, 生态原则

CLC Number:

HUANG Xijia, AO Wenkai, JIANG Xiaorong, ZHONG Linsheng. A New Exploration of the Ecotourism Concept and Ecological Principles of Mass Tourism Based on the Chinese Path to Modernization[J]. Tourism and Hospitality Prospects, 2026, 10(2): 20-41.

黄细嘉, 敖文凯, 江小蓉, 钟林生. 基于中国式现代化的生态旅游概念与大众旅游生态原则新探[J]. 旅游导刊, 2026, 10(2): 20-41.

Figures/Tables 2

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A New Exploration of the Ecotourism Concept and Ecological Principles of Mass Tourism Based on the Chinese Path to Modernization

基于中国式现代化的生态旅游概念与大众旅游生态原则新探

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