Abstract:

The practice of Marxist productivity theory in China is deeply reflected in the concept and connotation of new quality productive forces, which have facilitated the high-quality growth of China’s cultural tourism by providing it with robust driving forces and support and presenting fundamental guidelines for the creation of a credible, admirable, and respectable image of China while developing a cultural tourism powerhouse with global competitiveness. To this end, the incorporation of new quality productive forces into cultural tourism should be manifested through the integration of advanced technology, high efficiency, high quality, green mindset, and low-carbon advocacy, which aligns with the quality expectations set by the new development philosophy for the productive forces of an advanced cultural tourism industry. In light of this, this study proposes fundamental philosophies and principles for developing the new quality productivity of cultural tourism and summarizes a fitting development framework based on strategic emerging industries, high-tech (service) industries, and future industries before proposing a feasible implementation pathway using relevant theories, factors, talents, data, and equipment as guidelines. In conclusion, through these theoretical explorations and pathway contemplations, this study contributes to accelerating the formation of new quality productivity for the cultural tourism industry.

Key words: new quality productive forces, new quality productive forces of cultural tourism, connotation review, development framework, support orientation

摘要：

新质生产力是马克思主义生产力理论的中国创新和实践，为中国文旅产业高质量发展提供了强劲推动力、支撑力和影响力，为构筑中国文旅全球竞争力提供了根本遵循。文旅新质生产力追求文旅融合的高科技、高效能、高质量和绿色低碳，是符合新发展理念的先进文旅生产力质态。本文探讨了发展文旅新质生产力的基本理念和基本原则，梳理了基于战略性新兴产业、高技术产业（服务业）和未来产业的文旅新质生产力发展框架，并从理论、要素、人才、数据和装备支撑向度提出了文旅新质生产力的实践路径，为加快形成文旅新质生产力提供了理论探索和路径思考。

关键词: 新质生产力, 文旅新质生产力, 内涵审视, 发展框架, 支撑向度