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旅游导刊 ›› 2025, Vol. 9 ›› Issue (5): 43-71.DOI: 10.12054/lydk.bisu.304

• 研究论文 • 上一篇    下一篇

组织创新氛围对展览企业双元创新的影响研究——数字赋能的调节作用

刘林艳(), 程世林, 庞文雅, 刘子禛   

  1. 北京第二外国语学院旅游科学学院 北京 100024
  • 收稿日期:2024-11-25 修回日期:2025-06-10 出版日期:2025-10-30 发布日期:2025-11-25
  • 作者简介:刘林艳(1985— ),女,安徽淮北人,北京第二外国语学院旅游科学学院会展系教授,研究方向为服务化、商业模式创新、绿色展览等,E-mail:liulinyan_99@126.com
    程世林(1999— ),女,安徽蚌埠人,北京第二外国语学院旅游科学学院会展系研究生,研究方向为会展企业管理;
    庞文雅(2002— ),女,山东淄博人,北京第二外国语学院旅游科学学院会展系研究生,研究方向为展览企业成长;
    刘子禛(2001— ),女,山西运城人,北京第二外国语学院旅游科学学院会展系研究生,研究方向为展览企业创新。
  • 基金资助:
    本研究受北京市社会科学基金一般项目“‘双碳’目标下数字化赋能北京展览业绿色转型模式、路径与政策研究”(23GLB025)

Influence of Organizational Innovation Climate on Dual Innovation of Exhibition Enterprises: The Moderating Effect of Digital Empowerment

LIU Linyan(), CHENG Shilin, PANG Wenya, LIU Zizhen

  1. School of Tourism Science, Beijing International Studies University, Beijing 100024, China
  • Received:2024-11-25 Revised:2025-06-10 Online:2025-10-30 Published:2025-11-25

摘要:

在当前数字化转型加速的背景下,创新成为展览企业持续发展的核心动力。然而,现有研究多聚焦于传统创新机制,较少关注数字化情境下展览企业的组织创新氛围对双元创新的影响。因此,本研究以双元创新理论为基础,构建包含数字赋能的分析模型,通过实证研究探究组织创新氛围对双元创新及创新绩效的影响。研究发现:(1)组织创新氛围显著正向影响企业的创新绩效提升;(2)组织创新氛围通过双元创新的中介作用影响创新绩效;(3)数字赋能正向调节组织创新氛围和双元创新的关系,其中,分析能力强化组织支持对利用式创新的正向影响,连接能力显著调节团队协作与利用式创新的关系。本文拓展了双元创新在数字化情境下的应用场景,为展览行业企业构建创新氛围、提升数字化能力与创新绩效提供了理论支持与实践启示。

关键词: 组织创新氛围; 双元创新; 数字赋能; 创新绩效; 展览企业

Abstract:

With accelerating digital transformation, innovation has emerged as the core driver sustaining the development of exhibition enterprises. However, existing research predominantly focuses on traditional innovation mechanisms, with insufficient attention paid to the impact of the organizational innovation climate on ambidextrous innovation amid the digitalization of the exhibition industry. Therefore, grounded in the theory of ambidextrous innovation, in this study, an analytical model is constructed, incorporating digital empowerment, and the effects of organizational innovation climate on ambidextrous innovation and innovation performance are empirically examined. The findings reveal that organizational innovation climate (1) exerts a significantly positive impact on corporate innovation performance; (2) influences innovation performance through the mediating role of ambidextrous innovation; and (3) its relationship with ambidextrous innovation is positively moderated by digital empowerment. Specifically, (a) analytical capability strengthens the positive effect of organizational support on exploitative innovation; (b) connectivity capability significantly moderates the relationship between team collaboration and exploitative innovation; but (c) intelligent capability does not demonstrate a significant positive moderating effect on the relationship between autonomous work and exploratory innovation, as well as autonomous work and exploitative innovation. This study extends the application of ambidextrous innovation in the digital context and provides theoretical support and practical insights for enterprises in the exhibition industry and other relevant sectors to foster an innovation climate, enhance digital capabilities, and boost innovation performance.

Keywords: organizational innovation atmosphere; ambidextrous innovation; digital empowerment; innovation performance; exhibition enterprises

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